Brand Manager Recruitment PeopleWise Vietnam

Recruitment Details Brand Manager Position

Company : PeopleWise Vietnam
Location : Binh Duong

Job Details: Brand Manager

Company : PeopleWise Vietnam
Location : Binh Duong

Last updated : 13/08/2024
Employment type : Full-time
Salary : Competitive
Experience : 5 - 10 years
Level : Manager
Application deadline : September 11, 2024

Industry:

• Marketing
• Sales / Business Development
• Advertising / PR / Communications

Benefits:

• Insurance
• Travel opportunities
• Allowances
• Company transportation
• Performance bonus
• Training
• Salary increase
• Annual leave

Job Description:

• Develop marketing plans and annual operating plans (AOPs) for assigned product categories and brands.
• Define key objectives, brand/product positioning (for both existing and new products), and identify new business opportunities through brand extensions or growth of existing brands. Plans should align with short-term, mid-term, and long-term goals, focusing on volume, revenue, and market share growth.
• Implement marketing plans by collaborating with various departments and external partners, ensuring achievement of volume, market share, and profit targets while enhancing brand equity.
• Continuously develop, implement, monitor, evaluate, analyze, and improve marketing strategies for assigned brands. This includes managing the 4Ps (Product, Price, Place, Promotion), 360-degree marketing strategies, and marketing budgets (including market research) for both new and existing products, with the goal of increasing market share, brand equity, and sales volume while optimizing costs.
• Develop and execute creative marketing strategies to effectively reach target consumers. This involves creating impactful and memorable advertising campaigns that highlight brand benefits, drive purchase intent, and increase sales.

Job Requirements:

• Bachelor's degree or higher in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in brand management or marketing, with a strong understanding of the 4Ps (Product, Price, Place, Promotion).
• Proven experience managing projects with budgets of at least VND 80 billion; experience in competitive brand environments, particularly in the soymilk industry, is preferred.
• Excellent leadership and team management skills.
• Strong project management abilities, focusing on achieving volume, revenue, and market share targets.
• Ability to communicate clearly and persuasively with internal stakeholders and external partners.
• Analytical skills to interpret market data and reports for decision-making.
• Ability to develop and implement innovative marketing campaigns.
• Strong creative thinking and capability to generate impactful advertising ideas.
• Proficiency in office software and marketing management tools.
• Knowledge of market research and consumer behavior analysis.
• Familiarity with brand positioning and development strategies.

Additional Information:

• Education: Bachelor's Degree
• Age: 30 - 40
• Salary: Competitive

Contact : PeopleWise Vietnam
Company Size : 25-99 employees
Business type : Limited Liability
Website : peoplewise.vn

About PeopleWise Vietnam:

PeopleWise Vietnam was founded with the mission of making a positive impact on the community by improving the quality of labor, addressing workforce dynamics, and enhancing effectiveness. The company provides solutions and human resources consulting services such as workforce advisory, organizational diagnosis, career transition, training services, talent management, and staffing solutions, tailored to align with each organization's vision and values to drive business success.

Source: careerviet.vn (Apply CV)